This is apparently the model the administration is using to schedule Notre Dame football into the future. In fact, rather than play a "schedule," Notre Dame is signing up exhibition games to come to a stadium near you.
Wazzu in San Antone don't work for you (gee, seems like such a natural fit?) How about UConn at Foxboro, Baylor in New Orleans, Army in Orlando or ASU in Dallas? Can't wait to see the special travel "package offerings" ND is going to make for fans to attend these games. The Disneyfication, marketing packadization of ND has reached a new low. Perhaps ND should just pay to keep a standing exhibition team at the ready and book venues around the country.
As I wrote back in the summer (All you need to know about Scheduling priorities) the problem with Notre Dame's current scheduling, as leaked to NDNation.com, is that the scheduling is being driven by the absolute wrong priorities.
The 7-4-1 scheduling "model" is based on pimping out the ND brand, selling traveling packages, dumbing down the schedule and bullying lessor teams into a "Home and screw you" relationship.
It's too clever by more than half. I feel like Michael Scott from The Office cooked up this crazy concoction. White seems intent on devising schemes to "maximize revenue and cross-sell opportunities." I wrote this last summer:
An athletic director's first job at Notre Dame is to first, do no harm. Instead, we seem to have an AD who wants to leave his mark at ND while not having to listen to those pesky alumni. We've all seen the marks that have been left at other schools. No thanks.Apparently there were no lessons learned here.
Now a couple of points. I do agree that our scheduling has to be done with an eye toward the BCS. I realize this may sound chickenshit to many, but the best teams in the country this year may have been Georgia and USC and neither made the championship game.
I get that. What I don't get his this idea that we have to load our schedule with home games (we're better on the road,) embark on this silly bastardization of Rockne's barnstorming concept and schedule an entire slate of lesser foes into the future who are too weak to demand equality.
Scheduling as an independent does take thought, but it's not that hard and trying to think our way around problems with "nifty ideas" is taking ND in the wrong direction.

